WVE

AU Vodka

Case Study

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AU Vodka

Overview

Results

Growth

+18,000 Followers

Impressions

24M+

Brand Reach

142M & Counting

Rebook

Strategy:

AU Vodka gained massive success with over 90 million views on social media and achieving 200,000+impressions from WVE‘s social campaign. The impact geared over 18,000 new followers during the campaign in just 48 hours. This showcases our ability to not only capture attention but also drive tangible results, solidifying AU Vodka's presence in the digital space.

AU Vodka

HOW'D WE DO IT?

STEP

VIRAL STRATEGY

We conceptualized a multi-faceted campaign that aimed to captivate attention, provoke emotions, and encourage user-generated content sharing.

CONTENT CREATION

Building upon the collaboration between Jake Paul and Au Vodka, we ingeniously designed a multifaceted narrative employing various viral content strategies. Once meticulously crafted, we strategically disseminated this compelling content across diverse cultural and influential blog pages

MEME ACCOUNTS

After extensive testing, we curated several top-performing creative carousel slides to media buy with, leading to a substantial increase in follower growth

STEP

AU Vodka

Overview

140M+

Follower Reach

18K+

Followers Gained

24M+

Views

2M+

Likes

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