Services
Design & Creative Services
WVE’s design practice covers brand identity through to shipped digital product: logos and identity systems, websites and mobile apps, packaging, and full-service production in photo and video. It exists in the same building as the distribution work, which means creative is designed for the platforms it will actually live on.
What this service is
Design and creative services covers brand identity, digital product design, packaging, and production across photo, video, apps and podcasts.
The distinguishing factor is proximity to distribution. Most design work is produced by people who will never see how it performs. At WVE the same organisation that designs an identity also runs the campaigns that push it into culture, which means creative decisions are made with knowledge of what actually travels on each platform.
That feedback loop is not a small thing. A logo that works on a business card and fails at 48 pixels in a TikTok corner is a real cost, and it is the kind of mistake that only gets caught by people who have watched thousands of pieces of content perform.
Who it is for
- Brands launching or repositioning and needing a complete identity system.
- Artists and athletes who need a visual language that scales across platforms.
- Companies shipping a website, app or digital product.
- Consumer brands needing retail-ready packaging alongside digital assets.
How it is delivered
Brand identity and logos
Complete identity systems: logo and wordmark, colour, typography, motion principles, and the usage rules that keep everything coherent once dozens of people are producing content against it.
Websites
Design and build for sites that have to convert traffic a campaign sends, not just look good in a portfolio. Because WVE also runs on-site behaviour tracking, site decisions can be informed by how users actually move through a page.
Mobile apps and digital products
UI and UX design through to shipped product, for brands whose audience relationship needs to live somewhere they own rather than only on rented platforms.
Packaging
Retail-ready packaging design, built to work both on a physical shelf and in the social content where most people will first encounter the product.
Photo and video production
Full-service production. Shoots are planned around content multiplication from the outset — capturing the coverage, formats and framings needed to yield dozens of platform-native cuts, rather than shooting one hero film and retrofitting crops afterwards.
Podcast production
WVE produces charting podcasts, covering production as well as the growth strategy that gets a show in front of an audience.
Results
WVE’s design team is award-winning, and the agency has been named to the Inc. 5000 as one of the Top 200 Fastest Growing Companies in America and to TIME’s Top 10 Media Companies 2025.
Design work has been produced for clients including Netflix, HBO, Disney, FIFA, Puma, Celsius, Electrolit, Fashion Nova, Crocs, Moncler and Rockstar Energy.
How this connects to the rest of the work
Design follows brand strategy and feeds social distribution. Strategy drives design, design fuels content, content powers campaigns, and media scales all of it — that sequence is the system the individual services sit inside.
Frequently asked questions
- What design work does WVE produce?
- Brand identities and logos, websites, mobile apps and digital products, packaging, and full-service production across photo, video and podcasts. Identity systems include usage rules so output stays coherent when content is being produced at volume.
- Does WVE build websites and apps, or only design them?
- WVE covers UI and UX design through to shipped product for websites, mobile apps and digital products.
- Why does WVE design creative differently to a traditional studio?
- Because the same organisation runs the distribution. Creative is designed with direct knowledge of how content performs on each platform, and shoots are planned from the outset to yield dozens of platform-native variations rather than one hero asset that gets cropped afterwards.
- Can WVE work with our existing brand guidelines?
- Yes. Work can extend an existing identity system for new platforms and formats rather than replacing it, which is often what is needed when a brand has strong guidelines that predate short-form video.
- Does WVE produce podcasts?
- Yes. WVE produces charting podcasts, covering both production and the audience growth strategy behind them, and has driven a 212% increase in Apple Podcasts followers within 30 days on a client show.
Related services
- Brand Strategy & Positioning — We craft cohesive brand narratives, positioning, storytelling, creative direction, campaigns, and psychographic targeting to connect with audiences and drive results.
- Social Media Growth & Distribution — We turn social into a growth engine, from blending original content, UGC, clipping, faceless, to influencer partnerships, seeding, and community experiences that keep audiences hooked across every platform.
- Pro Athlete, NIL, & Artist Activations — From visual identity to storytelling to merch distribution, we equip athletes, musicians, and NIL talent with everything needed to grow their audience, increase visibility, and unlock new opportunities.
Or see all eight services and how they fit together.
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